Thought process
Whatever the project, from new identity to new media, we apply the same simple, layered thought process. We use this as a basis for costing, managing and invoicing all projects. This way you’re always aware of the status and costs for each stage of work.

Brand
Clarity of your brand, its equities and visual language are the basis for effective brand expression for any project.

Brief
Before any creative work begins we establish not only the project objectives but also our clients’ business, its direction, structure, operations and target audience. This way we can fully define the brief and recommend a project plan, schedule and accurate costing.

Concepts
Strategic and conceptual solutions are presented and agreed in response to your brief. These are prioritised and selected ideas are progressed to the development stage.

Development
The chosen concepts are developed and presented. If photography or copywriting is needed, this will begin at the same time.

Production
The chosen idea is then made ready for production and created or printed in the relevant format.

Customer
The finished communication is delivered to our customer’s, on time and within budget.